After seven years spent discovering and championing some of the most talented independent jewellery designers within her three Paris boutiques, Stéphanie Roger, founder of WHITEbIRD, launched the first in-house collection in September 2017. A natural evolution, shaped by nearly thirty years of experience in fine jewellery and a daily dialogue with those who wear her pieces.
This initial collection laid the foundations for a jewellery line defined by understated elegance and versatility. In 2022, it evolved into We by WHITEbIRD. The name reflects the collective spirit behind the project, bringing together retail teams, creative and marketing departments, trusted partners, and skilled workshops. “WE” also echoes the two letters found within WHITEbIRD itself, affirming the brand’s origin and shared identity.
We by WHITEbIRD collections are designed to inhabit a woman’s jewellery box throughout her life. Essential pieces that move effortlessly between styles and moments, from everyday simplicity to more dressed-up occasions, across all seasons. This vision is inspired by the many facets of womanhood as it evolves over time — a source of constant inspiration for Stéphanie Roger, who, while attentive to trends, has always sought to go beyond them.
Designed to be worn every day or to mark meaningful moments, the pieces are defined by pure lines enhanced with subtle, considered details. Matte, brushed and polished textures animate surfaces in 18k or 14k gold. Rings are set with familiar gemstones, chosen for their distinctive colours and unconventional cuts.
Alongside recurring lines of hoops, studs and bracelets designed to become everyday companions, the collections also feature more singular creations: the Grace ring, built around a favourite stone, or the Dancing Drop necklace, composed of a gradient of green and blue cabochons.
Naturally rooted in its time, We by WHITEbIRD follows a sincere and progressive approach to responsibility, moving step by step towards more ethical sourcing. The brand works exclusively with diamonds certified by the Kimberley Process and natural gemstones, affirming a thoughtful vision of contemporary fine jewellery.
We by WHITEbIRD
Suzanne yellow gold Earcuff
Yellow gold
We by WHITEbIRD
Suzanne rose gold Earcuff
Yellow gold
We by WHITEbIRD
Julie yellow gold large hoop
Yellow gold
We by WHITEbIRD
Julie yellow gold small hoop
Yellow gold
We by WHITEbIRD
Julie rose gold small hoop
Yellow gold
We by WHITEbIRD
Giulia Yellow gold and diamonds hoop
Yellow gold / Diamond
We by WHITEbIRD
Suzanne yellow gold diamonds earcuff
Yellow gold / Diamond
We by WHITEbIRD
Joséphine 3 golds Earcuff
Yellow gold
We by WHITEbIRD
Julie Yellow Gold medium Hoop
Yellow gold
We by WHITEbIRD
Roxanne Yellow Gold earcuff
Yellow gold
We by WHITEbIRD
Star Yellow gold stud
Yellow gold
We by WHITEbIRD
Julie white gold medium hoop
Yellow gold
We by WHITEbIRD
Suzanne white gold and diamonds Earcuff
Yellow gold / Diamond
We by WHITEbIRD
Justine Yellow Gold and Emerald Medium hoop
Yellow gold / Emerald
We by WHITEbIRD
Julie rose gold large hoop
Yellow gold
We by WHITEbIRD
Mia yellow gold earcuff
Yellow gold
We by WHITEbIRD
Pleine Lune Yellow gold stud
Yellow gold
We by WHITEbIRD
Moon crescent Yellow gold stud
Yellow gold
We by WHITEbIRD
Heart Yellow gold stud
Yellow gold
We by WHITEbIRD
Julie white gold small hoop
Yellow gold
We by WHITEbIRD
Ismène Rose Gold and Opals hoop
Yellow gold / Opal
We by WHITEbIRD
Ismène ruby hoop
Yellow gold / Ruby
We by WHITEbIRD
White Bird x Émilie Bouguereau Tote Bag
We by WHITEbIRD
Ismene pink opal hoop
Yellow gold / Opal
We by WHITEbIRD
Yellow gold Yvette small single hoop
Yellow gold
We by WHITEbIRD
Justine Rose Gold and Opal Medium hoop
Yellow gold / Opal
We by WHITEbIRD
Virgule yellow gold stud
Yellow gold
We by WHITEbIRD
Suzanne Rainbow rose gold earcuff
Yellow gold / Ruby / Emerald / Sapphire / Tsavorite
We by WHITEbIRD
Melina double yellow gold earcuff
Yellow gold
We by WHITEbIRD
Justine Yellow Gold and Blue Sapphire Medium hoop
Yellow gold / Sapphire
We by WHITEbIRD
Yvette yellow gold medium single hoop
Yellow gold
We by WHITEbIRD
Julie white gold large hoop
Yellow gold
We by WHITEbIRD
Ismène Turquoise hoop
Yellow gold / Turquoise
We by WHITEbIRD
Clarisse Rich diamonds and emerald bracelet
Yellow gold / Diamond / Emerald
We by WHITEbIRD
Joséphine white gold and diamonds earcuff
Yellow gold / Diamond
We by WHITEbIRD
Julie rose gold medium hoop
Yellow gold
We by WHITEbIRD
Margot Rose Gold and Diamonds Small hoop
Yellow gold / Diamond