Rose gold
Versatile and precious, gold takes on a particularly delicate character when transformed into rose gold. Its soft, nuanced hue — the result of an alloy combining gold and copper — offers a warm alternative to traditional yellow and white tones. Designers appreciate its gentle glow, setting it with diamonds or coloured stones, shaping it with textures or sculptural details.
China, Australia and Russia lead global gold production, but the ethical concerns surrounding extraction have long raised questions. Created in 2004, the Fairmined certification ensures traceability and supports responsible mining communities, restoring meaning and transparency to the use of this metal.
Gold’s story stretches back to prehistory. It appears in Egyptian ornamentation, fuels European expeditions across continents and shapes entire territories during the American Gold Rush. Its cultural and symbolic resonance continues today.
Because pure gold is too soft to be used alone, its strength depends on alloying — measured in karats. France authorises jewellery in 9k, 14k and 18k gold. The latter, composed of 75% pure gold, remains the standard for fine jewellery thanks to its durability and stability.
Rose gold’s distinctive colour is achieved by adjusting the copper proportion within the alloy. The result is a subtle and contemporary shade — one that appeals to those seeking a warm, modern alternative to classic gold tones.















