The story could have just begun like this… ever since she was a little girl, when people asked her what she wanted to be when she grew up, Tassia answered inevitably «a jewellery designer». But that story would have been so easy and so sad. Instead, Tassia took her time without wasting it.
Academic beginnings. Tassia learns about working colours, shapes, the art of mixing them without failing them. Therefore she enrolled into L’Atelier de Sèvres and LISAA in Paris, with the will of expanding her painting skills: an improvised showroom in her living room, going to exhibitions in Paris where she likes her imagination wander, getting great and new ideas, discovering.
Later, Tassia becomes an Art Director in a communications agency but colours, fabrics, materials and creations are still of interest and her focus: the ones you can work with.
Tassia takes a plunge into the jewellery field in 2003 then launches her first jewellery line in 2007.
From that moment onwards, she assembles, undoes, thinks again, composes again, inhales and exhales in her own way «l’air du temps», hers, Paris’ and her will to surprise.
You cannot put Tassia in just one box. Her jewellery explores and reinvents itself, and always with style: classy and delicate, very feminine with no pretention, a dash retro, charismatic and urban, and everything is made out of her imagination. But if we had to put a name on each creation, that would be necklaces, bracelets, brooches, rings, earrings between lightness and sophistication…
Read Tassia Canellis' interview.